discover windsupport

About us

Wind support

ABOUT US

Wind Support NYC was founded in December 2020 by two Bretons who have been calling New York City home since the mid 2000s.

80% of consumer goods, commodities & energy are transported by sea. But this globalisation comes with a high environmental cost: global fleet is responsible for 3% of global GHG emissions (1 billion tonnes CO2-eq annually), emitting as much as Texas and California together.

Sailors, ocean lovers, we feel outraged that wind is not used any more to propel ocean going vessels.

Since March 2021, we have been producing Hoisting the Sail, a supply chain podcast: we  interview maritime professionals  to help our listeners understand  the transformation of maritime transport and introduce innovations, both in technologies and business models. 

We have assembled a team of professionals to develop projects accelerating the adoption of wind propulsion: we work hand to hand with technology developers, ship owners, operators & cargo owners, trade associations, advocates… 

 

The People behind

Co-Founders

Laurent Apollon

Born and raised in Saint Brieuc, Cotes d’Armor, near the busy port of the Legue, Laurent grew up surrounded by the sea. Laurent’s longtime interest in the maritime world started in his childhood and teen years working at the criée(fish market ), sailing competitively every weekend in Saint Quay Portrieux (training center) and all over Brittany, until he chose to emigrate to New York, in search of new opportunities.

Laurent Corbel

Laurent Corbel is not just a co-founder of Wind Support NYC, but a visionary who has seamlessly blended his passion for the ocean with a commitment to sustainability and innovation in maritime transport. Born and raised in Arradon, nestled within the picturesque Gulf of Morbihan on Brittany’s southern coast, Laurent’s childhood was intricately tied to the sea. This early exposure to the water’s edge ignited a lifelong passion for sailing and an insatiable wanderlust that would eventually steer his professional journey.


Before setting sail on his entrepreneurial ventures, Laurent honed his skills in the bustling metropolis of Paris, where he delved into IT services. His adeptness in navigating the complexities of technology and regulation led him to New York City in 2004, where he spearheaded the US operations for FircoSoft, a French software company. There, Laurent played a pivotal role in aiding US banks to comply with sanctions programs and anti-money laundering regulations, showcasing his ability to lead and innovate in challenging environments. 


Additionally, Laurent founded the Association of Bretons in New York (BZH) in 2007 to bring together Breton expatriates and promote Breton culture in the city. As part of their efforts, they organized the festival Vieilles Charrues New York in Central Park on October 1, 2016. Vieilles Charrues is renowned as the largest festival in France, and they seized the opportunity to introduce it to the United States. This event drew a massive crowd, with thousands of attendees from around the world, making it a truly global and unforgettable experience. 


However, Laurent’s heart remained anchored to the ocean, leading him to co-found Wind Support NYC in December 2020 alongside a fellow Breton, Laurent Apollon. This venture was born out of a shared frustration over the maritime industry’s environmental footprint and a belief in the untapped potential of wind propulsion. With Wind Support NYC, Laurent seeks to transform the industry by promoting the adoption of wind power, significantly reducing global greenhouse gas emissions, and charting a course towards a more sustainable future for global shipping.


In March 2021, Laurent expanded his influence in the maritime sector by launching “Hoisting the Sail,” a supply chain podcast bridging the gap between maritime professionals and the general public. Through engaging interviews, he sheds light on the transformative shifts in maritime transport, introducing listeners to cutting-edge technologies and innovative business models that promise a greener, and efficient future.


Laurent’s extensive expertise in technology, ecology, and the economy has positioned Wind Support alongside the Vendée Globe—a grueling solo non-stop yacht race around the world known for its extreme test of human and sailing prowess—and the Transat CIC transatlantic race at the forefront of the wind-powered renaissance. In an exciting development, Wind Support has indeed been appointed as the official agency for the two prestigious transatlantic races, the Transat CIC and New York Vendee. This esteemed position underscores Wind Support’s expertise and credibility in the maritime industry, solidifying its reputation as a leading force in sustainable and innovative maritime solutions. As the designated agency, Wind Support collaborates closely with renowned organizers OC Sport and SAEM Vendee to orchestrate seamless maritime operations and captivating on-shore events at the arrival of Transat CIC and departure of NY Vendee.


This collaboration has spotlighted them as pioneers on the global stage, embracing the Vendée Globe’s spirit of endurance and innovation in navigating the world’s oceans without assistance, thereby championing sustainable maritime practices.


Laurent’s journey from the tranquil waters of Brittany to the dynamic streets of New York City encapsulates his multifaceted expertise in finance, technology, sales, non-profits, and live event production. A serial entrepreneur at heart, Laurent Corbel embodies the spirit of innovation, dedication to environmental stewardship, and a deep-seated love for the ocean that drives Wind Support NYC’s mission forward.


MORE VISIBILITY

PARTNERS